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The web page dirtcheapbutts.com has the following in the web page, "com - cheapest cigarettes store via internet." I viewed that the website also stated "com! Now your can get cheap smokes from our online cigarettes shop." They also said "com is a cheap cigarettes store which has been offering top quality tobacco products for many years giving our customers the option to buy genuine cigarettes at the best price. com sells European made cheap cigarettes of outstanding quality that are shipped to your door within an average 14-21 business days." The meta header had cigarettes as the first search term. This keyword is followed by cheap cigarettes, dirtcheapbutts, and online which isn't as urgent as cigarettes. The other words they used was buy cigarettes. store is included but will not be understood by search engines.